From one spot, every version the campaign needs
International brands often receive a finished spot from headquarters or from an agency abroad. Putting it on Czech television as it stands is not possible. It is missing a Czech voice, subtitles and legal copy, the packshot shows different prices, and the running time does not fit the local campaign. We will do all of that.
We also help brands with content that repeats on a regular cycle. Weekly offers, for example, or seasonal campaigns where the product and the price change but the idea stays the same. We build a template once, and after that we only change what actually changes.
What we do
translation and adaptation of the copy so that it fits the running time and sounds right when spoken
a Czech, Slovak or other-language voice, either from a voice actor in the studio or generated with AI
Czech subtitles, supers and legal copy
changes to the packshot, prices and logo
recuts to other lengths, for example from 30 to 15 and 10 seconds
local pickup shots, when a shot has to be replaced or a Czech product added
broadcast masters to each station’s technical specifications
versions for online and social media (16:9, 1:1, 9:16) and six-second bumpers
silent loops for DOOH: screens in the metro, on trains, in the street and in stores
from the main idea, a TV sponsorship billboard as well, if you want to be on television without buying a classic advertising slot
We handle the full graphic and audio localisation, from the subtitles to the final mix. We deliver to stations according to their standards: ČT, Nova Group, Prima Group, Seznam TV, AT Media and Óčko.
How it works
Send us the original, the list of markets and the outputs you need. A full-quality master and separate audio stems (voice, music, effects) work best. A project file from the edit or from motion design is even better.
We will get back to you at once and send an itemised budget and a deadline by the next day.
We translate the copy and send it for approval. Legal copy is signed off by your legal team or by headquarters.
We choose a voice and send samples. We then record a voice actor in the studio, or we prepare an AI voice directly in the edit.
We do the graphics, the edit and the mix. You get every version to review at the same time.
Once approved, we hand the masters to the stations and the online files to you or to your media agency.
Examples of our work
Frequent questions
How quickly can you do it?
It depends mainly on the voice. With an AI-generated voice you can have a simple language version, without pickup shots, ready in a few hours, including the mix and the render. It also costs less. If you want a real voice actor, allow several days, because the session is recorded in a studio with a sound engineer. We will give you an exact date in the quote.
Do we have to supply separate audio stems?
It is not a condition, but it helps a lot. Without them the sound is harder to adjust, or we lay a new music track. You will see what that means in the estimate.
What is a cut-down?
A shorter version of the spot, for example 15 or 6 seconds. We do not simply cut off the end. We recut it so that the message still holds at the shorter length.
Do you also handle the translation and the voice?
Yes. We prepare the translation, choose the voice and record it. You or headquarters approve the copy.
Can we communicate in English with our headquarters?
Yes, we can work in English as well.
Do you also work for agencies?
Yes. We can do the adaptation as a supplier to a creative or media agency.
Will you also make a Slovak version?
Yes. We prepare the Slovak voice, subtitles and legal copy in the same way as the Czech ones, and we deliver the masters to Slovak stations. We also make language versions for other markets, for example Poland or Lithuania.
Send us the original and the list of markets
Call +420 777 853 871 or write to petr@thecompany.cz. We will get back to you at once, and you will have a quote by the next day. If the deadline is tight, we can process the brief within a few hours. We take calls late in the evening or early in the morning, and what we promise holds.
Ask for a no-obligation adaptation quote.
